Bitcoin Japan Inc. is Metaplanet's strategic subsidiary building the economy around Bitcoin, an ecosystem of three complementary brands. Use these assets to represent the ecosystem and each brand within it correctly.
The Bitcoin Japan logo represents the ecosystem as a whole. Use the Japanese Red version on light backgrounds and the white version on dark or coloured backgrounds. It comes in horizontal (landscape) and stacked lockups.
Follow these rules to apply the logo consistently, every time.
Give the logos room to breathe, and never reproduce them so small they stop being legible. Clearspace keeps them free of competing elements; the minimum size keeps them readable.
X equals half the height of the logo. Keep at least X of clear space on every side, with no type, other logos, or busy imagery inside this zone.
Logo
Bitcoin Japan's primary colour is Japanese Red. Lead with it across the ecosystem's brand materials, balanced with white and black.
Japanese Red
White
Black
Satoshi carries titles, headings, and body copy for a single, unified voice; IBM Plex Mono handles small supporting text, alongside a dedicated Japanese face.
Satoshi
Titles, Headings & Body CopyOur primary typeface, used for titles, headings, body copy, and key messaging alike.
IBM Plex Mono
Small Copy & CaptionsOur supporting typeface. Use it for captions, data, labels, buttons, and small supporting copy.
Noto Sans JP
JapaneseOur primary Japanese typeface. Use it for all Japanese copy, including headings and body copy.
Bitcoin Japan Inc. is Metaplanet's strategic subsidiary building the economy around Bitcoin, an ecosystem of three complementary brands. Use these assets to represent the ecosystem and each brand within it correctly.
The Bitcoin Japan logo represents the ecosystem as a whole. Use the Japanese Red version on light backgrounds and the white version on dark or coloured backgrounds. It comes in horizontal (landscape) and stacked lockups.
Follow these rules to apply the logo consistently, every time.
Give the logos room to breathe, and never reproduce them so small they stop being legible. Clearspace keeps them free of competing elements; the minimum size keeps them readable.
X equals half the height of the logo. Keep at least X of clear space on every side, with no type, other logos, or busy imagery inside this zone.
Logo
Bitcoin Japan's primary colour is Japanese Red. Lead with it across the ecosystem's brand materials, balanced with white and black.
Japanese Red
White
Black
Satoshi carries titles, headings, and body copy for a single, unified voice; IBM Plex Mono handles small supporting text, alongside a dedicated Japanese face.
Satoshi
Titles, Headings & Body CopyOur primary typeface, used for titles, headings, body copy, and key messaging alike.
IBM Plex Mono
Small Copy & CaptionsOur supporting typeface. Use it for captions, data, labels, buttons, and small supporting copy.
Noto Sans JP
JapaneseOur primary Japanese typeface. Use it for all Japanese copy, including headings and body copy.
